As a result of COVID-19 safety protocols our RNLI Community Safety Team is currently unable to deploy to deliver face2face water safety messaging and drowning prevention advice sessions.  We have recently witnessed a significant increase in the number of visitors to UK beaches and coastline coupled with a reduced number of beaches that are able to be covered by lifeguards it is even more important to get water safety messaging out to as wide an audience as possible.

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Our team is asking whether B&B’s, hotels, cafes, restaurants, councils, shops, pubs, bars and businesses selling beach goods across Thanet which are located alongside or close to coastal and beach areas can help us share the Beach Safety message – “Beach lifeguards Can’t Everywhere This Summer” by printing and displaying the poster (downloadable poster contained here and below); and having conversations with their customers and members of the public about knowing to call the Coastguard via ‘999’ should they see or hear someone in difficulty in the water.

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Example of the window safety poster

Also, if you have a social media account (Twitter, Facebook, Instagram or LinkedIn) then please see if you can share some of the messaging, which again is included in a link below using the #BeBeachSafe

RNLI Beach Safety Printable Resources  

RNLI Social Media Resources

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Andy Mills from Thanet’s RNLI Community Safety Team said “we readily appreciate that this is a very busy time of the year for all coastal businesses who have also had extra challenges to cope with due to COVID-19, but we are asking them to do what they can to help us spread the safety message “Beach lifeguards can’t be everywhere this Summer – Protect Your Family, Follow Safety Advice, Save Lives – In An Emergency Dial ‘999’ for the Coastguard”.

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Obviously, we don’t want to put anyone at risk and only pass on the message where it is safe to do so complying with the latest Government guidelines.  We want everyone to have a fun time at the coast, but taking on board some safety advice before you visit could help you from getting into difficulty and putting yourselves and others in danger.

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Photo credit: Margate RNLI Lifeboat Press Officer

Volunteer lifeboat crews and HM Coastguard Rescue Teams have tirelessly remained available 24/7 to respond to emergency calls from members of the public throughout COVID-19″.

Bebeachsafe respectthewater bewateraware Margate Ramsgate

Thank you for your help in sharing the safety messaging which is much appreciated.

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Other useful links

It’s Hot Out There – Where To Do If You Get Into Difficulty

Do You Know What To Do If You Saw Someone Drowning?

RNLI Water Safety


Andy Mills

Thanet RNLI Community Safety Officer Striving to reduce accidental drownings by 50% by 2024 by spreading key safety messages to Thanet communities and its visitors.